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The Thinking
Transforming for change
Each task is unique. Being enthusiastic about creating solutions we take the role of problem ownership, always searching for the challenge behind the problem to find the hidden needs – yours and your client’s. Based on your objectives, we mutually create the design briefing and launch our transdisciplinary agile process.
You need change?
– That’s our business!
Success through agility
Design thinking also means constantly expanding know-how and dynamically incorporating it into the process as well as the definition of objectives - this is how we create surprisingly consistent products with enormous innovative power!
Research & Exploration | Design Consulting | Design Strategy | Innovation Consulting | Brand Consulting | Visual Brand Identity | Portfolio Strategy
The Doing
Iterating with strong tools
From ballpoint-pen to class-A surface modeling, we have the tools to bring your idea successfully to market realization. That is how we approach design – with a project and client specific fit-for-purpose process. By continually listening, testing and iterating we allow "flawed success and efficient failure", helping reduce risks and costs.
Your business sets the goal
– the user points the way.
From theory to the real thing
Creativity is the empathy to create experiences with products that people desire – this is how we are build value.
The aesthetics of a product only pay off if it can be manufactured. We see form and function as mutually dependent elements to achieve sustainable added value.
Usability | User Ergonomy | Product Design & Development | Modeling | Class A Surfacing | Technical Design Support | Visual Rendering
The Experience
Empowering the new
We design for all touch points in the context of business viability, human factors and sociological responsibility to craft successful innovations that serve business, people and humanity. Design governs the balance between change and continuity, empowering the new with a focus on human emotion and perception.
True innovation is realized to market.
Successful innovation is also accepted by people.
Your brand is a story – tell it!
We are storytellers. Everyone knows: A picture is worth a thousand words. Brand building and development should always emerge from the product or service you sell. With our competence in perceptual psychology and its practical implementation, we know how to set the scene effectively and tell your story.
User Centricity | Business Enhancing | Sociocultural Impact | Value Building
Want to tell your story with design?
>> hello@lumod.com
Clients
NEWS
News | Berlin, March 2024
iF Award for HANSA and Lumod
The HANSA APZ 1003 K-XL won the iF Award 2024!
We are proud and happy about this renewed honor of our work and thank HANSA for the great cooperation.
News | Würzburg, November 2023
Future of Industrial Usability Conference (FIU23)
With great enthusiasm that we share our experience at the Future of Industrial Usability Conference. It was a pleasure to share our knowledge and insights with so many interested attendees. We hope that our presentation has inspired you and thank you for your attention! For those who were unable to attend, here are the key takeaways from our presentation:
1. Clarifying UI, UX, and Usability: We took the time to clarify the terms UI , UX and Usability because although they are widely defined, they are often misinterpreted and lead to missed opportunities.
The relevant rules, norms and regulations are:
The relevant rules, norms and regulations are:
- VDI/VDID Richtlinie 2424
- UXQB (CPUX)
- ISO 9241-210
2. The Importance of Multisensory Design: The User Interface is more than just a touch screen; it encompasses all elements, including software and hardware components! A user-centered approach considers humans as complex multisensory beings, catering to various senses such as touch, sight, and sound. Thus we create intuitive and user-friendly UIs. Additionally, understanding how the human brain memorizes kinematic activity allows for the implementation of automatic workflows.
3. The Relationship between Usability and UX: Usability focuses on the effectiveness, efficiency, and satisfaction of using a product within a specific context, making it measurable. On the other hand, UX goes beyond Usability, taking into account factors like brand image, personal emotions, and the user's mental model. UX encompasses the entire user journey and how well the product meets expectations.
4. Enhancing Usability with UX: A positive user experience benefits usability by improving performance and reducing mental load. When users feel valued and taken care of, they perform tasks more easily and with greater satisfaction. We explored use cases that demonstrated the positive impact of a good user experience on efficiency.
5. The #KANO Model for User Satisfaction: The KANO model highlights the inclusion of "delighters" or excitement features alongside basic and performance features. These delighters significantly enhance the user experience with minimal investment, fostering user satisfaction.
6. Measuring the Value of Design: Using the #design value canvas, originally developed by PARK (formally known as Grow), we illustrated how the value of design can be measured. We showcased a success role model and explained how the #ROI of design can be forecasted and evaluated. This section garnered great interest and positive feedback, underscoring the importance of discussing the value of design, be it UX, #industrialdesign or a human-centered approach.
If you want to learn more about how design can benefit your organization, please don't hesitate to reach out to us.
Foto Credits: Stefan Bausewein & Martin Beschnitt
News | Munich, October 2022
10 x Design by Lumod on bauma 2022
We invite you to take a look and explore our design work presented at bauma 2022. Many great stories, partnerships and insights are behind these stunning products that we are grateful to have been part of developing.
More than ever the whole branch is facing challenges and constant change is necessary to prevail. Design is a key factor for success in transformation.
Our premise is to get the job done! From the initial field research, through workshops to determine needs, define goals and plan steps for an e ffcient process.
We design and iterate with the entire team to the point when the best solution is agreed on and then bring your product into shape with production-ready automotive-standard Class-A surfacing.
Being enthusiastic about creating solutions we take the role of problem ownership, always searching for the challenge behind the problem to help your business thrive – with passion, purpose and pragmatism.
See here all our contributions to bauma 2022
News | Cologne, June 2022
iVT Expo & Conference
Managing Partner and Co-Founder of Lumod, Wanja S. Steinmaier, will be speaking on the iVT Expo and Conference in Cologne about how to integrate Industrial Design in your Development Process.
